Consumer Packaged Goods (CPG) refer to products that are consumed on a regular basis by consumers and are typically packaged in a way that is suitable for sale in retail environments.

The CPG industry encompasses a wide range of products that consumers use daily or frequently, including food and beverages, personal care products, household goods, cosmetics, over-the-counter medications, and other consumables.

The CPG industry is often segmented based on product categories, target demographics, distribution channels, and consumer preferences. Major segments include: